Healthy Living Made Simple


Why we made the switch to safer skincare

And only about 10% of the 10,000 chemicals commonly found in personal care products have safety data.

Yes, you read that right! 1938!

Researchers at UC Berkeley’s School of Public Health published a study in 2013 that detected lead, cadmium, chromium, aluminum and five other metals in many popular brands of lipsticks and lip glosses commonly found in drugstores and department stores. The study also noted that children are especially susceptible to heavy metal accumulation and should not play with make up. Think of all the young girls that apply make-up daily or even multiple times a day?

Even more troubling, chemicals linked to breast cancer, learning disabilities, infertility and other health issues are allowed in products we use every day.

We deserve better, and we're doing something about it.

Welcome to Beautycounter.
Beautiful products, made safe.

Every single Beautycounter product is listed on EWG’s Skindeep database, which is our go-to resource for researching product safety!

These products work extremely well and are comparable to the luxurious brands we were using from department stores and high end spas. Except, they are void of all the harsh chemicals. 

We use Beautycounter’s Rejuvenating Skincare line, the Face Oils, the Charcoal products, body scrub, body oil and all the make-up. We haven’t tried a Beautycounter product that we didn’t fall in love with!

When you know better you do better.  Once we learned these cold hard facts and statistics, we couldn't "un-know" them.  We couldn't go back.  Since switching to these products we don't even want to go back.  

We just choose Beautycounter and know we don't have to worry or scrutinize a label because they're a completely transparent company. 

No other company is delivering on safety and performance at the level Beautycounter is.  Linking arms with other women on this mission to get safer products into the hands of everyone has been one of the best decisions we've ever made.  We are so thrilled we now have a way to offer "whole health" to our clients and friends, on the inside...and out.

- Cheers to living your healthiest life,

Carolann & Francine

Beautycounter is dedicated to product performance, just as much as they are to product safety. After trying countless non-toxic cosmetic brands, we can tell you that this combination of safer ingredients and products that work is extremely rare.

Some natural cosmetic brands use only 100% organic ingredients. This is as pure as skincare can get, but often, the performance is lacking. While Beautycounter uses both synthetic and organic ingredients, they never compromise on the safety of the ingredients. Beautycounter has developed a groundbreaking and rigorous ingredient screening process, looking for data on skin irritation, carcinogenicity, reproductive toxicity, cumulative exposure (are we exposed to this chemical from other sources) and more.